Trade Show Training - An OverviewThousands of web sites, books, and publications on trade shows, conferences, and exhibits are available on the Internet. Free reports, with bits of information and monthly updates, continue to add to the virtual wasteland of information. And we expect that information to continue to pile up. Laundry piles up, garbage piles up, dishes pile up, and a few other things that we won't mention pile up - not a good thing! It is absolutely incredible what can be found! Therein lies the trick…finding it. It took months of constant searching and untold reams of paper to download, from the Internet, just some of the valuable information that we have available on our "Golden Tips To Maximize Trade Show Results" CD.
What you want - and need - is to get to the bottom line as soon as possible and start implementing what you've learned so you can begin to profit from it. Spending untold hours on the Internet simply researching and printing the vast amounts of information is only the beginning. Then you have to sort through it all, put it in some sort of order, read and process it, and then pass it on to each of your trade show staff. Hopefully you and your staff will retain enough of the information to make the process worthwhile.
But our experience is - most people won't go to that much trouble. Information worth having should be easily accessible. At GoldenQuest we research the information available on a regular basis so we can provide you with one source for your trade show, conference, and exhibit tips. "Golden Tips to Maximize Trade Show Results" is an interactive CD. It is easy, fun, interactive, and proven to improve memory retention. You receive instruction on everything you need, from planning to follow-up. And it only takes 2 hours to go through the entire "Golden Tips" CD. We implement games to increase the retention of the material and a scoring system which will let your staff know exactly what they have learned. All in the spirit of fun so everyone is more apt to actually complete the training.
Yes, the information on the Internet is free - but truly, how free is it? The cost of the "Golden Tips" CD is miniscule compared to the time you would have to spend researching the information for yourself. And the CD is proven to help you retain the information far better than you would if you simply read the information. There just isn't a better, easier, more efficient, or more cost effective way to train your staff on successful trade shows, conferences, and exhibits.
